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The Medical Aesthetics Marketing Blog

Back-to-School Is the Perfect Time to Launch a Membership Program

July 31, 2025
A smart way to boost retention, revenue, and routine. As the school year kicks off, families are getting back into a rhythm. Schedules are being reestablished, routines are getting more predicta…

Compliance 101: Avoid Risk, Protect Your Practice

July 31, 2025
If your practice offers medical aesthetics: lasers, microneedling, injectables, or anything in between, your state’s scope of practice laws matter. A lot. Here’s what you need to know to stay com…

Assembling Your Circle: Building Your Network for Success

June 23, 2025
Part III: Hiring an Aesthetic Injector Bringing an aesthetic injector into your practice is one of the most significant hires you’ll make. Whether you’re expanding services or replacing a pro…

Red, White & Review

June 23, 2025
Staying Compliant in the Heat of the Season: What Every Med Spa Should Know Summer is often a slower season for aesthetic treatments, which can make it the perfect time to tighten up your sys…

Summer Slowdown Survival Tips

May 23, 2025
There’s nothing like that warm summer breeze and feeling of freedom the summer season brings. But for aesthetic business owners, it doesn’t always feel so carefree! Summer often means slower schedul…

Improve Your Client Consultations

May 22, 2025
Top 3 Tips From Aesthetic Practice Consultant If you want better outcomes, happier clients, and a more profitable business, let’s talk about your consultations! A well-done consultation builds tr…

Inside the Medical Spa Show 2025: Industry Highlights & Our Favorite Finds

April 30, 2025
Courtney and Lindsey’s Recap from Vegas We recently attended the Medical Spa Show in Las Vegas, and as always, it was an incredible experience. From the latest in laser and skincare technolo…

Assembling Your Circle: Building your network for success.

April 30, 2025
Part II: Finding the right social media manager Whether you love it or hate it, social media is a must-have for businesses today! It’s often how people find you, get to know you, and decide wheth…

Assembling Your Circle: Building Your Network For Success

March 26, 2025
Part 1: Choosing the Right Marketing Agency for your Digital Lead Management If you’re looking to grow your business and take your internal marketing to the next level with some external strategi…

The Aesthetic Consultation – Should you charge?

March 26, 2025
“Should I be charging for my consultations?” It’s one of the most common (and debated) questions we hear as practice consultants. And the truth is: there is no one-size-fits-all answer. What works f…