Why the Aesthetic Consultation Process Fails to Convert (And How to Transform It)
The consultation is often described as the heart of an aesthetic practice — yet it’s also where many practices quietly lose momentum, revenue, and trust. When the aesthetic consultation process isn’…
Why Aesthetic Practice Profitability Can Still Be A Struggle When You’re Busy (And What to Change)
From the outside, many aesthetic practices look wildly successful. The schedule is full. The team is moving nonstop. Demand is steady. And yet — your aesthetic practice profitability feels inconsist…
The Operational Inefficiencies Costing Aesthetics Practice Operations Thousands Each Month (And How to Fix Them)
When aesthetics practice operations aren’t running efficiently, even the most in-demand businesses can struggle to grow profitably. Schedules feel chaotic, teams stay busy without clear momentum, an…
Aesthetic Pricing Strategy: The True Cost of Discounting (And Smarter Growth Alternatives)
If your aesthetic pricing strategy relies on frequent discounts to keep the schedule full, you’re not alone. Many aesthetic practices use promotions to create urgency, boost bookings, and stay compe…
From Chaos to Calm: The Systems Every Growing Aesthetics Practice Needs
Aesthetic practices rarely fail because of poor clinical outcomes—they struggle because of operational overwhelm. As your client load expands, so does the “invisible” work: scheduling, follow-ups, d…
12 Last-Minute Improvements That Make a Big Difference During the Holiday Rush
The holiday rush brings both excitement and pressure for medical aesthetics practices. Clients want to look and feel their best for events, photos, and family gatherings—and many clinics see their h…
How To Make Your Med Spa Thrive This Holiday!
Holidays can get crazy, both at work and in our personal lives! Embrace the holiday hustle by supporting each other for a smooth, joyful season without feeling overwhelmed.
Here are some ti…
How to Train Your Team to Sell Without Feeling “Salesy”
Welcome to our guide on helping med-spa teams master the art of subtle, confident selling. Because at Aesthetic Circle we know your clients want results, not a pushy pitch.
Why “salesy” is out an…
Confessions of an Aesthetic Client: Improving the Aesthetic Client Experience
Let’s spill some tea. You offer lots of treatments that clients love, but they don’t always love the way med spas run things. The truth? The difference between a loyal, raving client and a one-and-d…
Aesthetic Circle’s Top 5 Social Media Tips
Social media can feel overwhelming at times, but with a clear approach, you can turn your platforms into powerful tools for growth and connection. Success comes from more than just posting pretty ph…
Preparing Your Aesthetic Practice for Holiday Promotions
By: Lindsey Fano, Aesthetic Practice Consultant
The holiday season is one of the busiest (and most profitable) times of the year for aesthetic practices. Patients are booking treatments before ho…
Strategic Conference Attendance: Getting the Most Out of Industry Events
By Halle Ludtke, Aesthetic Practice Consultant
There’s no shortage of industry events and conferences in the aesthetic world. But not all conference attendance is created equal. If you’re a medsp…
Back-to-School Is the Perfect Time to Launch a Membership Program
A smart way to boost retention, revenue, and routine.
As the school year kicks off, families are getting back into a rhythm. Schedules are being reestablished, routines are getting more predicta…
Compliance 101: Avoid Risk, Protect Your Practice
If your practice offers medical aesthetics: lasers, microneedling, injectables, or anything in between, your state’s scope of practice laws matter. A lot.
Here’s what you need to know to stay com…
Assembling Your Circle: Building Your Network for Success
Part III: Hiring an Aesthetic Injector
Bringing an aesthetic injector into your practice is one of the most significant hires you’ll make. Whether you’re expanding services or replacing a pro…
Red, White & Review
Staying Compliant in the Heat of the Season: What Every Med Spa Should Know
Summer is often a slower season for aesthetic treatments, which can make it the perfect time to tighten up your sys…
Summer Slowdown Survival Tips
There’s nothing like that warm summer breeze and feeling of freedom the summer season brings. But for aesthetic business owners, it doesn’t always feel so carefree! Summer often means slower schedul…
Improve Your Client Consultations
Top 3 Tips From Aesthetic Practice Consultant
If you want better outcomes, happier clients, and a more profitable business, let’s talk about your consultations! A well-done consultation builds tr…
Inside the Medical Spa Show 2025: Industry Highlights & Our Favorite Finds
Courtney and Lindsey’s Recap from Vegas
We recently attended the Medical Spa Show in Las Vegas, and as always, it was an incredible experience. From the latest in laser and skincare technolo…
Assembling Your Circle: Building your network for success.
Part II: Finding the right social media manager
Whether you love it or hate it, social media is a must-have for businesses today! It’s often how people find you, get to know you, and decide wheth…
Assembling Your Circle: Building Your Network For Success
Part 1: Choosing the Right Marketing Agency for your Digital Lead Management
If you’re looking to grow your business and take your internal marketing to the next level with some external strategi…
The Aesthetic Consultation – Should you charge?
“Should I be charging for my consultations?” It’s one of the most common (and debated) questions we hear as practice consultants. And the truth is: there is no one-size-fits-all answer. What works f…
The Future of Aesthetics: Top Trends to Watch in 2025
The world of aesthetics just keeps growing, and it’s officially one of the fastest-growing industries in the U.S.! I’ve been in the industry since 2003, and looking back, it makes me cringe a…
Mastering Aesthetic Growth with The Aesthetic Series
Lindsey Fano, Aesthetic Practice Consultant and owner of Aesthetic Circle Consulting, has teamed up with The Aesthetic Series to share her expertise on how providers can effectively incorporate…
Why Medical Aesthetics Pricing Matters: A Key Element in the Success of Your Practice
For over 20 years, I’ve had the privilege of helping med spa owners grow their practices and optimize their operations. If you’re in the medical aesthetics industry—or considering a venture into it—…
Elevate Your Aesthetic Business with Aesthetic Circle Consultants’ Event Package
In the fast-paced world of aesthetics, creating memorable events can significantly impact your brand’s visibility and client engagement. Enter Aesthetic Circle Consultants, a national provider of ae…